Business
Apple’s $110 Billion Buyback: What It Means
Apple’s $110 billion repurchase authorisation in May 2024 remains its largest single buyback mandate, illustrating how the company uses excess cash to support long-term per-share returns.
Tag
Apple
11 published articles
Apple is a technology company known for designing consumer electronics, software and digital services within an integrated ecosystem. Its major product areas include the iPhone, Mac, iPad, Apple Watch and related operating systems, alongside services such as app distribution, media, cloud storage and payments. Apple also influences semiconductor design, mobile computing, privacy practices and the global supply chain.
Business
Apple Opens Advanced Manufacturing Center in Houston
Apple’s new Advanced Manufacturing Center in Houston turns a promised US manufacturing expansion into a practical workforce and production hub tied to AI infrastructure and Mac mini assembly.
Hardware
TSMC Apple Chip Report Highlights DRAM Bottleneck
A report that TSMC is holding about US$1 billion of Apple chips while awaiting DRAM deliveries underlines how a memory shortage can disrupt device production even after leading-edge processors have been fabricated.
Hardware
MacBook Pro Stuck-Key Report Raises Repair Questions
A single MacBook Pro owner’s stuck Delete key and reported $895 repair quote have raised questions about service costs, but do not establish a wider M5 Max defect.
AI
Apple Flags AI Computing Capacity as a Supply Risk
Apple’s latest quarterly filing identifies AI computing capacity as a material supply risk, illustrating how demand for cloud infrastructure is becoming a constraint even for the world’s largest technology companies.
Hardware
Apple’s CXMT Talks Expose the New DRAM Power Balance
A report that CXMT declined Apple’s request for cheaper DRAM illustrates how tight memory supply, domestic Chinese demand and US policy risk are limiting the iPhone maker’s options.
Hardware
EU Rules Do Not Yet Mandate Apple Clipboard for Windows
European Union interoperability rules are expanding access to iPhone features, but the published measures do not require Apple to bring Universal Clipboard to Windows.
Business
PC Shipments Fall 4% as Apple and ASUS Gain Ground
Global PC shipments fell 4% year on year in the second quarter of 2026 as memory costs constrained supply and demand, while Apple and ASUS were the notable growth exceptions among the leading vendors.
AI
Apple App Store Faces a New Wave of AI-Made Apps
Apple’s App Store is on course for an unusually large influx of new listings in 2026, but the headline figure says more about lower barriers to publishing than it does about the quality or usefulness of those apps.
Business
Apple’s Record Quarter Is Stronger Than It First Appears
Apple delivered record June-quarter revenue and earnings, led by iPhone, Mac and Services growth, although tariff refunds and intensifying component pressures complicate the comparison and outlook.
Business
Apple’s $5 Trillion Moment Reframes the AI Race
Apple’s return to the top of the global market-capitalisation rankings reflects investor preference for its cash-generative platform strategy over the escalating cost of building AI infrastructure at scale.